Sotheby's Salon — MATTHEW MAGELOF

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MATTHEW MAGELOF

MATTHEW MAGELOF

Photography strategy, production, and direction for The Sotheby's Salon: Fresh PDP and marketing imagery revived older, stagnant listings, resulting in a 80% faster sales turnover, totaling $430,000 in H2 of 2024, while shortening the distance to tra — Photography strategy, production, and direction for The Sotheby's Salon: Fresh PDP and marketing imagery revived older, stagnant listings, resulting in a 80% faster sales turnover, totaling $430,000 in H2 of 2024, while shortening the distance to transaction with strong CTR. Begone, aged inventory!

Snake Charmers

Sotheby's Social Media

CAPABILITIES: CREATIVE DIRECTION | VISUAL CONTENT STRATEGY | PHOTOGRAPHY PRODUCTION | BRAND STORYTELLING | INSPIRING CREATIVE TEAMS | WRITING | CLIENT RELATIONS | AI PROMPT ENGINEERING

MATTHEWMAGELOF@GMAIL.COM

Photography strategy, production, and direction for The Sotheby's Salon: Fresh PDP and marketing imagery revived older, stagnant listings, resulting in a 80% faster sales turnover, totaling $430,000 in H2 of 2024, while shortening the distance to tra